TransUnion and Actable Prove AI Success Starts with Data: Partnership Delivers 10% Lift in Predictive ModelingAs marketers race to adopt AI, new results underscore the critical role of a strong data foundation in driving real business outcomes
TransUnion’s 2026 Mortgage Pricing Goes Live – Prioritizing Lower Costs for HomebuyersCHICAGO, Jan. 08, 2026 (GLOBE NEWSWIRE) -- TransUnion’s (
NYSE:TRU) revised mortgage pricing model, which was announced Oct 17, 2025, went live last week. At the center of this new model is VantageScore® 4.0, which delivers three critical benefits:
TransUnion Appoints Sayan Chakraborty and Charlotte Yarkoni to its Board of DirectorsCHICAGO, Dec. 23, 2025 (GLOBE NEWSWIRE) -- TransUnion (
NYSE:TRU) has appointed Sayan Chakraborty and Charlotte Yarkoni to its Board of Directors, effective January 5, 2026.
Student Loan Delinquencies Among Renters Double in Early 2025Property managers encouraged to update screening processes, TransUnion reports
National CineMedia and TransUnion Partner to Bring Cinema into Cross-Channel Attribution
National CineMedia (
NASDAQ: NCMI) (“NCM”), the largest cinema advertising platform in the US, today announced a partnership with TransUnion (
NYSE: TRU), a global information and insights company, to integrate NCM’s theatrical exposure data into TransUnion’s cross platform attribution, a full-funnel attribution model also known as multi-touch attribution. This collaboration gives advertisers an unprecedented, data-driven view into how cinema advertisements contribute to performance alongside digital, CTV, and social channels.
Higher Credit Card Usage Expected Among U.S. Shoppers this Holiday Shopping SeasonCHICAGO, Nov. 20, 2025 (GLOBE NEWSWIRE) -- Holiday shoppers report that they are expecting to rely more heavily on credit cards this season, with 42% naming it their preferred payment method—up from 38% last year. According to TransUnion’s (
NYSE: TRU) Q4 2025 U.S. Consumer Pulse study, Americans remain most interested in shopping during the Thanksgiving holiday period. Specifically, 41% plan to shop online between Thanksgiving and Cyber Monday, while 33% intend to shop in person during that weekend.
TransUnion and Snappt Collaborate to Improve Efficiency in Multifamily LeasingNew arrangement brings the industry-leading Snappt Applicant Trust Platform for income verification to TransUnion rental screening customers
Auto and Property Insurers Will Need to Maximize Retention Efforts to Stay Competitive in 2026TransUnion annual outlook report identifies growth opportunities in commercial lines via digital experiences and cybersecurity offerings
New TransUnion Research Reveals Marketers’ Confidence in Measurement Has StalledAI Adoption and long-term ROI strategies on the rise as most marketers face internal skepticism
TransUnion Introduces New Mortgage Credit Offerings Leveraging Powerful Data – Delivering Lender Choice, Certainty and Homebuyer SavingsInnovative new approach creates a credit scoring ecosystem that is more competitive, affordable and inclusive for millions of American families
Fraud Costs Businesses Nearly 8% of Their Equivalent Revenues Globally, TransUnion ReportsNew data reveals U.S. companies lost an average of 9.8% of equivalent revenue to fraud—46% more than last year and 27% above the global average
New TransUnion and MMA Global Whitepaper Reveals Brand Building is Undervalued by Up to 83%Brand as Performance shows brand campaigns lift favorability up to 24%, with consumers who hold favorable opinions buying 4–5x more and driving 6x greater long-term sales impact
Gen Z, Millennial ‘Speculators’ Drove Year over Year Gambling Growth in Q2 2025TransUnion research identifies consumer segments most active on mobile gaming apps
TransUnion Analysis Identifies Four Distinct Consumer Groups Based on Their Ability to Keep Up with InflationMarketers need to better understand varying goals, behaviors and attitudes to effectively engage consumers with advertising
TransUnion Report Finds More Consumers Likely Self-Reporting Rent Payments in 2025New order from Federal Housing Finance Agency creates pathway from on-time rent payments to homeownership
TransUnion Finds Auto Insurance Shopping Peaked in March and Remained Elevated Throughout Q2 2025Targeted marketing will be critical to retention and acquisition efforts as carriers compete for increasingly mobile customers
